Wednesday, 17 February 2010

Just a thought











 


New brand

 
I ve just seen the rebrand of the Central School of Speech and Drama. According to the principal of the institution 'we wanted something more flamboyant and theatrical'. Still according to him, the old identity was far academic.






Actual brand


I am a big fan of yellow anyway and especially this shade of yellow. It resembles very much "mimosa" that was elected by Pantone the colour of the year in 2009. And I do not have much issues with the stroked typeface that might cause nausea to some designers.

My only critique is the emphasis. I would tend to emphasise 'Speech and drama' instead of 'Central School'.

No comments:

Post a Comment